Located in the Fairway Esplanade, the new 7,000-square-foot Wynn Collection sets the standard for luxury shopping in Las Vegas. The design team chose a neutral palette, precisely placed lighting and clean lines to showcase the pieces like fine artwork on display. Accents of champagne dust and gold hardware elevate the sophisticated status of the exhibition from plain to pristine. Custom upholstery creates a plush environment perfect for perusing labels that have dressed Beyoncé, Carrie Underwood and the First Lady Michelle Obama.
Wilson Associates was recruited for their distinct understanding of incorporating hospitality nods into a retail environment. Using the Wynn’s 5-star aesthetic as a foundation, the design team built a sophisticated sanctuary fit to house labels like Valentino, Jason Wu, Alaia and Prada.
“Wynn Collection carries the most notable names in luxury retail,” says Wilson Associates Senior Designer, Fumiko Shiga, “We were challenged to create a space that elevates the guest experience without challenging the boutique’s collection of merchandise.”
The utility of the space demanded holistic perspective from our designers. The concept was a complete head-to-toe shopping experience for guests, encouraging a flow from accessories to apparel to cosmetics. With the consideration of purchasing behaviors and product assortment, Wilson Associates created a no-fuss environment for guests to lounge and linger.
